Branding Lessons from Katy Perry

Music is really important in my family. I know a lot of people say that, but here’s some serious proof: Our wedding reception was entirely karaoke (with some unexpected interpretive dance thrown in for good measure). Not only do we love to sing, but we are surrounded by music nerds. Our biggest struggle in wedding … Read more

A Picture is Worth … (The Importance of Visual Content)

We all know how important blogging is: it improves your SEO, positions you as an expert, and keeps you at the top of your client’s minds. We also all know how time-consuming and energy-draining blogging can be: coming up with ideas, editing, proofing, formatting, and posting. But before you hit the publish button, you see … Read more