Decrease Your Bounce Rate with Your Business Kangaroo

Decrease Your Bounce Rate with Your Business Kangaroo

Recent when I was scrolling around the internet, I saw this picture:  I was a bit shocked. In my experience, kangaroos looked more like 10x bunnies with sweet faces and less like The Rock. You know, like this: So I did what any normal person would do: I took to the...
Carrie Bradshaw’s guide to Google Analytics site metrics

Carrie Bradshaw’s guide to Google Analytics site metrics

Faster than a speeding bullet single website ping! More powerful than a locomotive your need for coffee! Able to leap tall buildings in a single bound convert readers into customers! Every website has superpowers. But like Clark Kent, sometimes we don’t know the...
Will External Links Help or Hurt Your Site’s SEO?

Will External Links Help or Hurt Your Site’s SEO?

Should you link to other websites from your page? What about including a resources page on your site? How does it impact your SEO? I recently got a marvelous question from Kim, a doula in Portland, OR and a member of my SEO Action Heroes group: “Would you suggest...
Google Trends: My Favorite Free Tool to Find Timely Keywords

Google Trends: My Favorite Free Tool to Find Timely Keywords

Data is king when it comes to content. And knowing not only what keywords are drawing people to your content, but what else they might be interested in can help you earn that crown. Google Trends can help with that. The site is primarily geared toward journalists and...
If You Build It With an SEO Plan, They Will Come

If You Build It With an SEO Plan, They Will Come

It’s easy to get caught up in our own field of dreams. We have an amazing idea. We’ll build a website. People will materialize out of the cornfields of the digital world and buy from us. Sounds like heaven, but here’s a reality check: You can have...