How important is technical SEO?

How important is technical SEO?

This email about technical SEO popped into my inbox this morning from an entrepreneur on my email list, and after I replied, I wanted to share it here too, in case you were also curious. “I get unsolicited emails regarding my website and how these companies...
Publish or drip: How should I share my content on a new site?

Publish or drip: How should I share my content on a new site?

“I’m about to launch my new website, and I have some blog posts ready to go. Would it be better for my SEO to publish these all at once, or drip them out over time? Does it matter?” This is a question I get asked at least monthly, and instead of sharing my stock...
How much traffic do you really need?

How much traffic do you really need?

Recently I was having a conversation with a business owner who was thinking of hiring me for SEO. We were reviewing her website together, and the traffic she was already getting from her blogs. Then as I was looking at her site, a pop-up jumped out to me. “Get...
SEO for podcasts

SEO for podcasts

Yesterday I had two clients who produce podcasts — one podcast about building tiny houses and another about mindset for business owners — ask me how to integrate the podcast (specifically, the show notes) into their SEO strategy. They’d both listened to Neil Patel’s...
4 SEO Questions to Ask Before You Write a Single Word

4 SEO Questions to Ask Before You Write a Single Word

Before you write thousands of characters and invest hours into your next blog post (or podcast recording or video shoot) to promote your business, ask yourself these 4 questions to get clear about how that content can get found on Google and turn your readers into...
The Ultimate Guide to Writing SEO-Friendly Blog Posts

The Ultimate Guide to Writing SEO-Friendly Blog Posts

You’ve spent hours and hours writing blog posts, recording podcasts, and shooting videos to promote your business. Don’t you want that content to get found easily in Google searches? Today I’m going to walk through how to write SEO-friendly blog...
Carrie Bradshaw’s guide to Google Analytics site metrics

Carrie Bradshaw’s guide to Google Analytics site metrics

Faster than a speeding bullet single website ping! More powerful than a locomotive your need for coffee! Able to leap tall buildings in a single bound convert readers into customers! Every website has superpowers. But like Clark Kent, sometimes we don’t know the...