How much traffic do you really need?

How much traffic do you really need?

Recently I was having a conversation with a business owner who was thinking of hiring me for SEO. We were reviewing her website together, and the traffic she was already getting from her blogs. Then as I was looking at her site, a pop-up jumped out to me. “Get...
The Ultimate Guide to Writing SEO-Friendly Blog Posts

The Ultimate Guide to Writing SEO-Friendly Blog Posts

You’ve spent hours and hours writing blog posts, recording podcasts, and shooting videos to promote your business. Don’t you want that content to get found easily in Google searches? Today I’m going to walk through how to write SEO-friendly blog...
Will a Local Resources Page Help or Hurt Your Site’s SEO?

Will a Local Resources Page Help or Hurt Your Site’s SEO?

Should you include a resources page on your site? How does it impact your SEO? I recently got a marvelous question from Kim, a doula in Portland, OR and a member of my SEO Action Heroes group: “Would you suggest having a resource list on your website? What are the...
Google Trends: My Favorite Free Tool to Find Timely Keywords

Google Trends: My Favorite Free Tool to Find Timely Keywords

Data is king when it comes to content. And knowing not only what keywords are drawing people to your content, but what else they might be interested in can help you earn that crown. Google Trends can help with that. The site is primarily geared toward journalists and...